Email marketing (if done properly) is a highly effective way to attract new members or corporate clients to your golf venue. It creates engagement, builds relationships, and drives membership growth.
Why it works
- Personalised Communication – Tailor messages to potential members’ interests.
- Cost-effective – High ROI with minimal investment.
- Long-term Engagement – Nurture leads with valuable insights and promotions.
Effective Strategies
- Lead Magnets – Offer a free guide or discount for email sign-ups.
- Segmentation – Target content based on member interests.
- Engaging Content – Share events, testimonials, and offers.
- Strong CTA – Encourage visits, bookings, and membership trials.
Conclusion
Email lead generation helps convert leads into loyal members or corporate golf opportunities, ensuring long-term success.
Additionally, email marketing is a cost-effective method for lead gen compared to traditional advertising channels, with our techniques returning 10x the results of conventional methods for a fraction of the price,
It offers a direct & non-intrusive way to connect with prospects, creating trust & building relation. Our emails are highly personalised & engaging; written in a short, compelling 1-to-1 style; perfect for Golf Clubs looking to attract new members, visitors & corporate clients.
It wasn’t long ago that Newbury & Crookham GC commissioned us to run a New Members campaign as their membership numbers were well down on what they needed. In 6 months it was RESPONSIBLE FOR ATTRACTING 100 NEW MEMBERS worth (in today’s figures) over £180,000 in Member Revenue alone! Imagine the extra income this generated in F&B, Pro-shop, Visitor Green-Fee’s etc?
Read more here: https://www.facebook.com/media/set/?set=a.3092213374156435&type=3
To discuss a campaign for your venue please contact: FORE@mbgolfmarketing.co.uk